A charismatic woman who will never cease to surprise you; she knows the only limits in the world are the ones you place upon yourself therefore, Mel chooses no limits. She dreams big but her dreams become reality encouraging even bigger dreams yet! She is a mix of quick intelligence, lively creativity and dogged determination that is an award-winning recipe for success.

Though young, Mel has spent a better part of the last decade working with companies, schools, on government projects and with individuals on various aspects of how the core of their business directly affects their brand, which in turn affects their bottom line. She has become a catalyst for change providing visual connections to the challenges that often elude businesses the most.

Because she is aware that Perception IS Reality, she is determined to ascertain facts and trends in the current, always changing corporate community. Mel achieves this through Brand or Culture, the research and publishing arm of Omicle LLC. Through this research, she has interviewed companies of all sizes and people of varied professions and backgrounds on the many ways that a company’s culture truly does affect its bottom line, employee productivity, retention, innovation, and the challenges of keeping it fresh and new. She is then able to apply this knowledge to her clients. She is also the author of Contagious Think Pad and CONTRACTORS: Doing It Right Not Just Getting It Done.

Yes, Mel is a young woman who holds the knowledge, sense and perspective that companies need in these upside down times that are redefining business for a new tomorrow. She is the founder and president of Omicle LLC, four legged children: Charlie, a mini chocolate poodle, Autumn, a long haired calico cat and Aly, a dark grey tiger cat. All of the kids are rescues and are in the top ten list of the most spoiled animals!

“There are dreams I have not yet challenged and challenges I have not yet dreamed.”
Natalie M. Ruschell