Articles

Impact of Business on the Economy

Emerging Trends in the Construction Industry

As the economy makes a slow come back and companies are beginning to think they see light at the end of the tunnel, drastic changes are still occurring. Some are with the economy, some specific to the construction industry and some still need to happen within individual companies.

The economy turning around is not going to save all of the companies that still remain. The economy that emerges will have vastly different rules, expectations, and reasons why people will buy. The companies that do sur…

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Christine Perkett Creates Virtual Work Before It Was Common Place

What started off as an interview with Christine Perkett of PerkettPR about social media, expanded to also include a discussion about the virtual world of PerkettPR and the things companies need to consider when deciding to take on social media. I found my conversation with her to be both enlightening and rewarding.

From the beginning she created her own way and has held true to her values. Creating a virtual company at a time when it was not common (the mid 90s) was not an easy task. Neither was…

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Working At The Office or At Home?

In interviewing various companies about social media, I have come across a couple virtual companies or “Alternative Workplace Strategies” if you want a technical name for it. No this is not a new concept and as time goes by it is becoming more widely accepted, even encouraged according to a survey co-conducted by Microsoft.

“The first reason is about people — the ability to attract and retain talent and provide a better work-life balance by enabling employees the flexibility to work remotely. Sec…

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How to Change Your Business without Hiring Anyone to Help

The simple things in life make all the difference in the world. Yet it seems to be human nature to complicate them, which inevitably screws things up.

When you think back to all the experiences you have had over your lifetime, the ones that stand out the most are always the simplest ones like making bread with grandma or playing ball with your dad? How did you feel when you heard “thank you” from the person you least expected to say it? Thank you is a very powerful phrase.

Jon Gordon wrote a great…

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Economy Changes, What Do I Do?!

What is going on in the media is great example of ‘jumping on the bandwagon.’ Every time I turn around there is another story about how the economy is plummeting. No one knows what to do about it and everyone has an opinion on how to fix it. Since this topic alone could be a series of books at best, I will narrow my focus to businesses and ‘What should we do to get through these times?’

When times are good and the economy is booming, we are too busy to work on our business and fix the things that…

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