Articles

Twitter for Business

Like so many, I am relatively new to the world of Twitter. Before signing up though I wanted to know “if anyone has received business from Twitter.” I posted that question on various sites to see what others experience has been. The general consensus was that no one has received business (directly) from Twitter. So if you are looking to get more business from a new source, you will have to look elsewhere.

That being said, if you are looking for a tool to get the word out about your company, your …

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How Do You Sound on Your Podcasts?

Podcasts and webinars are a great way to receive information and not interfere with your day. Those who are capable can listen to them and still get work done. However, here is my problem with them. Have you noticed that the majority of people who podcast or on webinars sound simply put, stupid? Yes I did just say that.

I cannot tell you how many podcasts I have listened to that I get so annoyed I just shut it off. I have even stopped listening to webinars that I have paid for because the people …

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Economy Changes, What Do I Do?!

What is going on in the media is great example of ‘jumping on the bandwagon.’ Every time I turn around there is another story about how the economy is plummeting. No one knows what to do about it and everyone has an opinion on how to fix it. Since this topic alone could be a series of books at best, I will narrow my focus to businesses and ‘What should we do to get through these times?’

When times are good and the economy is booming, we are too busy to work on our business and fix the things that…

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Customer Service is Expected

MYTH: All companies provide customer service.

FACT: All Customer Service IS PR.

I can’t tell you how many times a day I hear a company advertise or an employee say their company offers great customer service. In today’s day and age, customer service is not something you advertise—it is simply something you do, it is expected.

What is your take on customer service? Should companies use it in marketing? Should it be perceived as a unique feature?

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